Popups are a create to communicate with your customers. But they have a big disadvantage, they’re annoying. At least if everyone gets all the pop-ups. However, if pop-ups are only delivered to specific target groups, their acceptance increases significantly and they offer added value.
The Experience Manager integration into the Popup Maker plugin enables the exact playout of popups to target groups.
Increase the impact of pop-ups by only displaying them if they are really interested.