The story of Bob
This is Bob!
Bob runs a small WooCommerce shop. Although he regularly sells a few things, he has not yet been able to build up a solid customer base.
Bob wants to make more of his shop and earn more money.
Bob treats all customers the same. No matter what their needs or wishes are.
Your customers are diverse and have differed interests and needs. So why did you treat them the same?
Use segmentation to create audiences for your customers.
The basket size of his customers are very low.
Use product recommendations to boost your sales!
Most of the customers don’t come back.
Give big spender customers who spend a lot of money coupons and creates an incentive for them to come back.